Multi-channel delivery
Send on email, SMS, mobile push, and in-app from one place. Every channel shares the same audiences, consent rules, and reporting — so a message is a message, whatever the channel.
Reusable segments
Build dynamic audiences from rules over your unified contact directory — including behavioral targeting like "inactive 30+ days" for win-back. Define an audience once and use it across campaigns and journeys.
Campaigns
One-shot broadcasts to a segment. Send now or schedule for later, A/B test subject lines and content, and hold back a control group to measure real lift.
Journeys
Multi-step, multi-channel automations. Contacts enroll from a segment or an event and move through send and delay steps over time — welcome series, onboarding, re-engagement, renewals.
Consent & frequency capping
One gate enforces suppression, per-channel opt-outs, GDPR consent, and a frequency cap across every channel — so you never over-message or reach someone who opted out.
Outcomes & conversions
First-party open and click tracking (no PII in the links), plus conversion goals that attribute revenue and signups back to the exact message that drove them.
Send-time optimization
Quiet hours defer marketing out of the small hours automatically — messages are rescheduled, never dropped.
API, webhooks & MCP
A REST API to send, opt-in/out, register devices, and record conversions; webhooks and Orchestration triggers on every event; and Engage tools available to the AI assistant.